Fair trade ebooks: how authors could double their royalties without costing their publishers a cent

My latest Publishers Weekly column announces the launch-date for my long-planned "Shut Up and Take My Money" ebook platform, which allows traditionally published authors to serve as retailers for their publishers, selling their ebooks direct to their fans and pocketing the 30% that Amazon would usually take, as well as the 25% the publisher gives back to them later in royalties. (more…)