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Friday 8 September 2017

He-Man and Skeletor dance again in ad

https://www.youtube.com/watch?v=-PgTjhx1VLw&feature=youtu.be

But wait, there's more!

https://www.youtube.com/watch?v=ECoyIiLtGYM&feature=youtu.be

Let's trawl the old inspirations, the long-ago internet moments whose memetic descendants are million-dollar TV ad campaigns for loan aggregators. When it comes to Skeletor, there are many to pick from. But one always comes back to CKY ft. Gnarkill's Skeletor vs Beastman, a NSFW wonder that was once part of the Internet's collective subconscious. https://www.youtube.com/watch?v=W4pfZzck-GQ

I'd chance that for many readers it will be unfamiliar. It's something long-displaced by cleaner and more consumer-friendly regurgitations of 80s trash culture. And perhaps quite repulsive. Is it queer, or homophobic? I always assumed the former, in which context the new ad seems a heteronomalized echo of something subversive. But now, after another 15 years of internet, I'm not sure. Perhaps the commercial is a better subversion.

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