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Thursday 8 November 2018

Two airlines made bold choices with their in-flight safety videos: Interpretive dance and RUN-DMC

Airline in-flight safety videos are now more creative than ever.

First case in point: Taiwanese airline EVA Air is using interpretive dance in their safety video, over five long minutes of it. According to the airline's press release, it was choreographed by Bulareyaung Pagarlava, a member of Taiwan's indigenous Paiwan community. They describe the video as "a work of art that’s as captivating as it is informative." Sure.

And, second, here's a brand new one from Air New Zealand. It's got a tune ("It's Kiwi (Safety)") that sounds an awful lot like RUN-DMC's "It's Tricky." Their version was filmed in several New Zealand locales with a cast of 600! It "stars well-known Kiwi actor Julian Dennison (Hunt for the Wilderpeople, Deadpool2), local musicians Kings, Theia and Randa as well as talent from 30 community groups across the country."

(Nag on the Lake)



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